Branding and corporate communication for Düsseldorf-based printing house Köller+Nowak – including (print related) concepts, texts, design, illustration and realisation of several season greetings, theme related mailings, invitations and even corporate events showcasing the bright variety of their high quality printing standards based on long standing expertise and know-how.
Creative Concept / Branding / Claim / Art Direction / Text / Illustration / Mailing / Papercraft / 2013 – 2017
Open House 2016
Event concept, design and text for the ‘Open House 2016’ – where Köller+Nowak wanted to gain a picture of the whole K+N family, introducing new faces, a new digital printing machine and endless new possibilities … All guests and clients were invited to take photos in a photo booth (featuring specially produced K+N paper props) that were printed in realtime and could be taken home immediately.
The invitation card was printed on special Yupo Tako paper by Papier Union, which works with tiny ‘cupping vessels’ instead of glue – so that all sticking parts are not only removable but also reusable to create many different funny faces over and over again …
Surprise Surprise
Set of 6 different wrapping papers plus appropriate greeting cards. The challenge on this one was to find a playful and creative way to communicate the fact that Köller+Nowak not only focuses on classic print jobs but also offers different kinds of packaging solutions. Thinking about a clever combination of ‘packaging’ and ‘printing’, we ended up with this limited wrapping paper set – featuring different materials as well as several printing and finishing techniques (such as screenprinting, embossing, diecutting or varnishing) to showcase the wide range of Köller+Nowak.
Memories for Christmas
Exclusive memory game – inspired by famous Christmas songs. Set of 15 illustrated pairs of cards that could also be used as Christmas tree decoration to make the ‘feast of love’ an unforgettable memory for the whole family …
Theme related mailings
Idea, design and text for several mailings – each focussing on one specific theme such as ‚KN plus’ (K+N’s online service to easily manage all your print jobs at a glance), a bloomy hint to Köller+Nowak’s sustainable production setup or a funny welcome card to introduce the new family member (a 3.5m long and 884kg heavy digital printing machine) to all clients and partners.
