Corporate identity, text concept, branding, web appearance, lookbook design and content creation for ‘THEA MIKA’ – a brand new, modern yet classy womens’ shoe brand.
A pair of shoes can change everything: It can make us feel beautiful, strong, sexy, stylish, tough, elegant, prepared, (self-) confident or glamorous. The right shoe at the right time can turn a decisive – or sometimes even ordinary – situation into an unforgettable memory:
Enjoy every step of your way.
Creative Concept / Corporate Identity / Creative Direction / Art Direction / Text / Web Design / 2018 – Today
![](https://weareopenstudio.de/media/pages/projects/thea-mika/c52e93ee3c-1692706551/open-studio-thea-mika-webshop-frontpage-ss23-768x.jpg)
![](https://weareopenstudio.de/media/pages/projects/thea-mika/ef90c50265-1692706788/open-studio-thea-mika-webshop-galerie-ss23-768x.jpg)
![](https://weareopenstudio.de/media/pages/projects/thea-mika/95c3bbf544-1692706777/open-studio-thea-mika-webshop-product-detail-ss23-768x.jpg)
Autumn / Winter 2022
Spring / Summer 2022
![](https://weareopenstudio.de/media/pages/projects/thea-mika-old/4a8010cc0b-1674556936/open-studio-thea-mika-spring-summer-2022-image-campaign-06-768x.jpg)
![](https://weareopenstudio.de/media/pages/projects/thea-mika/6a5a0cd106-1692712487/open-studio-thea-mika-spring-summer-2022-image-campaign-11-768x.jpg)
Autumn / Winter 2021
Spring / Summer 2021
![](https://weareopenstudio.de/media/pages/projects/thea-mika-old/3773741929-1674556941/open-studio-thea-mika-spring-summer-2021-stillife-01-768x.jpg)
Autumn / Winter 2020
![](https://weareopenstudio.de/media/pages/projects/thea-mika-old/6150b32c3b-1674556935/open-studio-thea-mika-autumn-winter-2020-stillife-02-768x.jpg)
![](https://weareopenstudio.de/media/pages/projects/thea-mika-old/6173fac902-1674556933/open-studio-thea-mika-logo-15-768x.jpg)
Still life photography: Manuel Mittelpunkt
Lifestyle photography: zvei_studios