BBDO Düsseldorf asked us to design a full set of icons for the interactive Backen App they developed for their client Dr. Oetker. The main challenge was to combine the sweet and joyful world of baking with the technical side of the app in a tasteful, clear and modern way.

Unfortunately, the client chose a different solution in the end – but we still like what might have become our personal cherry on top of this cake …

Graphic Design / Illustration / Icons / Colours / 2016

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